Adhunik Group is committed to the welfare of the people in the vicinity of its operation as it believes in the values that emanates from the conviction that ‘human beings are at the centre of all developmental activities’.  Being a corporate house, Adhunik Group realises its responsibilities towards society. It feels proud being a part of rural developmental activities and takes enormous amount of interest in this sector. In an endeavour to act as a responsible corporate entity the group has initiated several social development activities in and around its operational areas in Odisha . The activities are carried out under the aegis of Nav Nirman Sanstha – In-house social arm of Adhunik Group, which has been working towards the improvement of social wellbeing of the underprivileged sections of the society. Nav Nirman Sanstha has been instrumental in providing healthcare, education, in empowering women, developing infrastructure and utility, promoting sports and culture and also developing economic and social status of the community. Moreover, the corporate social responsibility has changed into corporate practices and is perceived as a pivotal organ of the Group’s integrated business plans.